Entrepreneurs need to think big

Entrepreneurs do need to think big. But what do we mean by "think big"? To me, thinking big does not just mean thinking or better yet, psyching one's self to believe that an endeavor will be bountiful. Neither does it just mean that one should aim to run a big business. Thinking big is more like a strategy of thinking differently; thinking "outside the box".

Entrepreneurs are people that break away from the "mainstream" ways of thinking. Instead of dwelling in the box of convention and accepting the norms of everyday operation, they search for "big" necessities that are unsatisfied. These discovered necessities fuel the thinking that lead to the eventual inventions that earn these thinkers the right to be called entrepreneurs. One name that comes to mind here is Bill Gates who thought that "every business and household should have a computer." Can you imagine the business world today without widespread use of computers? What about homes?

In essence, for one to be an entrepreneur one has to be a pioneer. One has to develop a fresh idea and lead the way in implementing it in form of a product or service that satisfies an existing necessity. In order for the world to evolve, entrepreneurs have to think big. They have to think of new, more effective ways to meet old challenges; challenges like counter-terrorism, cancer treatment, and global warming to name a few.